londontown.com

londontown.com is SSL secured

Free website and domain report on londontown.com

Last Updated: 24th August, 2020 Update Now
Overview

Snoop Summary for londontown.com

This is a free and comprehensive report about londontown.com. Our records indicate that londontown.com is privately registered by Domain Privacy Service FBO Registrant.. Londontown.com has the potential to be earning an estimated $3 USD per day from advertising revenue. If londontown.com was to be sold it would possibly be worth $2,103 USD (based on the daily revenue potential of the website over a 24 month period). Londontown.com receives an estimated 1,006 unique visitors every day - a large amount of traffic! This report was last updated 24th August, 2020.

About londontown.com

Site Preview: londontown.com londontown.com
Title:
Description: Maps, hotels, accommodation, restaurants, pubs, attractions, sightseeing, museums, and theatres.
Keywords and Tags: public information, travel
Related Terms: museums, pubs, sightseeing, theatres, theatres in thanjavur
Fav Icon:
Age: Over 26 years old
Domain Created: 22nd June, 1997
Domain Updated: 27th May, 2020
Domain Expires: 21st June, 2022
Review

Snoop Score

2/5

Valuation

$2,103 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 805,679
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 1,006
Monthly Visitors: 30,619
Yearly Visitors: 367,190
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $3 USD
Monthly Revenue: $87 USD
Yearly Revenue: $1,046 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: londontown.com 14
Domain Name: londontown 10
Extension (TLD): com 3

Page Speed Analysis

Average Load Time: 1.26 seconds
Load Time Comparison: Faster than 72% of sites

PageSpeed Insights

Avg. (All Categories) 73
Performance 90
Accessibility 68
Best Practices 69
SEO 100
Progressive Web App 37
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
Simulate loading on desktop
90

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for londontown.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.6 s
The time taken for the first image or text on the page to be rendered.
Time to Interactive — 0.7 s
The time taken for the page to become fully interactive.
Total Blocking Time — 0 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.059
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

First CPU Idle — 0.7 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 40 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 0.7 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 10 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive londontown.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
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http://awscloud.ltstatic.com/images/site-wide/all-on.gif
1876.8619999755
1896.5829999652
1365
854
200
binary/octet-stream
Image
http://awscloud.ltstatic.com/images/site-wide/lions2.png
1881.7660000641
1966.5610000957
36431
35918
200
binary/octet-stream
Image
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
1914.3950000871
1922.1660001203
51346
145096
200
text/javascript
Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
596.614
8.979
609.994
5.627
1409.737
26.254
1436.013
32.043
1470.584
8.06
1481.731
5.183
1491.711
54.416
1561.969
48.21
1628.73
7.694
1637.496
74.387
1719.232
8.265
1734.714
5.601
1742.962
26.348
1786.745
6.575
1880.206
14.555
1898.064
14.938
1914.366
5.885
1938.448
10.648
1955
6.49
1974.96
23.943
1998.975
6.089
2012.385
5.86
2040.823
5.442
2147.72
5.174
2189.084
9.137
2238.344
5.105
2267.753
5.619
2438.382
5.138
2467.599
5.663
2488.592
5.055
2515.701
5.627
2588.323
5.285
2667.74
6.069
2721.789
6.442
2747.542
6.351
2787.601
5.761
2838.396
5.512
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Properly size images — Potential savings of 21 KiB
Images can slow down the page's load time. Londontown.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
http://ddk82aqeuj01i.cloudfront.net/2019/December/FC884833_140sq.jpg
9199
3623
http://cdn-cf4.ltstatic.com/images/2013/latest_read.jpg
16268
3398
http://londontown.com/images/2015/home_restaurants.jpg
18477
3207
http://ddk82aqeuj01i.cloudfront.net/2020/March/YN278280_140sq.jpg
7927
3122
http://cdn-cf1.ltstatic.com/images/2013/festivals.jpg
14466
3022
http://cdn-cf6.ltstatic.com/images/2012/most-read-features.jpg
11826
2470
http://ddk82aqeuj01i.cloudfront.net/2020/March/TI262496_140sq.jpg
5948
2342
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Londontown.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Londontown.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 4 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Londontown.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
http://londontown.com/scripts/carousel.js?q=2
5144
3997
Remove unused JavaScript — Potential savings of 84 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
51346
34489
https://contextual.media.net/dmedianet.js?cid=8CU8568T2
40351
30785
http://londontown.com/scripts/jquery.js?v=2
33782
20508
Efficiently encode images — Potential savings of 9 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
http://londontown.com/images/site-wide/nelson2.jpg
40728
8888
Serve images in next-gen formats — Potential savings of 40 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
http://londontown.com/images/site-wide/nelson2.jpg
40728
31158
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_393high.jpg
19576
10180
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 560 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
Avoid multiple page redirects
Redirects can cause additional delays before the page can begin loading. Londontown.com should avoid multiple or unnecessary page redirects.
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Londontown.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.

Diagnostics

Avoids enormous network payloads — Total size was 777 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
51346
http://londontown.com/newcss/ie-9-font-face.css
50563
http://londontown.com/images/site-wide/nelson2.jpg
41290
https://contextual.media.net/dmedianet.js?cid=8CU8568T2
40351
http://awscloud.ltstatic.com/images/site-wide/lions2.png
36431
http://londontown.com/scripts/jquery.js?v=2
33782
http://cdn-cf8.ltstatic.com/images/2012/London-Leisure-London-Marathon.jpg
30164
http://cdn-cf1.ltstatic.com/images/2012/London-Shopping-Apple-Market.jpg
27836
http://cdn-cf6.ltstatic.com/images/2012/LOndon-Attractions-Natural-History-Museum.jpg
25018
https://apis.google.com/js/plusone.js
21162
Avoid chaining critical requests — 15 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Londontown.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.1 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
http://londontown.com/
382.171
7.335
2.695
Unattributable
123.692
2.073
0.22
http://londontown.com/scripts/jquery.js?v=2
95.665
64.588
2.305
Minimizes main-thread work — 0.7 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Rendering
184.206
Other
163.887
Script Evaluation
155.858
Style & Layout
153.392
Parse HTML & CSS
31.009
Script Parsing & Compilation
19.097
Garbage Collection
1.141
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 114 requests • 777 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
114
795806
Image
94
527268
Script
13
191651
Stylesheet
4
60338
Document
1
15695
Other
2
854
Media
0
0
Font
0
0
Third-party
89
575934
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
72508
0
40648
0
19439
0
649
0
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Speed Index — 1.6 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 1.8 s
The timing of the largest text or image that is painted.

Opportunities

Eliminate render-blocking resources — Potential savings of 350 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Londontown.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
http://londontown.com/scripts/contact_number.php?URI=/
1464
110
http://londontown.com/newcss/font.php
575
70
http://londontown.com/newcss/minified/wide-common-new-layout.php?v=a.1.2&limitedContentHeader=
6603
150
http://londontown.com/newcss/home_2013.php?v=2
2597
110
http://londontown.com/scripts/jquery.js?v=2
33782
230
Remove unused CSS — Potential savings of 49 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Londontown.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
http://londontown.com/newcss/ie-9-font-face.css
50563
50563

Diagnostics

Serve static assets with an efficient cache policy — 68 resources found
Londontown.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
0
6846
http://londontown.com/newcss/minified/wide-common-new-layout.php?v=a.1.2&limitedContentHeader=
0
6603
http://londontown.com/scripts/nav-control.php?p=1
0
3921
http://londontown.com/newcss/home_2013.php?v=2
0
2597
http://londontown.com/scripts/news.php?q=13
0
1766
http://londontown.com/scripts/contact_number.php?URI=/
0
1464
http://londontown.com/newcss/font.php
0
575
https://contextual.media.net/dmedianet.js?cid=8CU8568T2
2400000
40351
http://www.google-analytics.com/analytics.js
7200000
18882
http://londontown.com/newcss/ie-9-font-face.css
604800000
50563
http://londontown.com/images/site-wide/nelson2.jpg
604800000
41290
http://londontown.com/scripts/jquery.js?v=2
604800000
33782
http://cdn-cf8.ltstatic.com/images/2012/London-Leisure-London-Marathon.jpg
604800000
30164
http://cdn-cf1.ltstatic.com/images/2012/London-Shopping-Apple-Market.jpg
604800000
27836
http://cdn-cf6.ltstatic.com/images/2012/LOndon-Attractions-Natural-History-Museum.jpg
604800000
25018
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_393high.jpg
604800000
20061
http://londontown.com/images/2015/home_restaurants.jpg
604800000
19038
http://cdn-cf4.ltstatic.com/images/2012/london-hotels.jpg
604800000
17648
http://cdn-cf4.ltstatic.com/images/2013/latest_read.jpg
604800000
16990
http://cdn-cf1.ltstatic.com/images/2013/festivals.jpg
604800000
15192
http://cdn-cf7.ltstatic.com/images/2012/london-nightlife.jpg
604800000
14396
http://cdn-cf6.ltstatic.com/images/2012/most-read-features.jpg
604800000
12552
http://cdn-cf4.ltstatic.com/images/2012/london-events-and-entertainment.jpg
604800000
11990
http://ddk82aqeuj01i.cloudfront.net/2019/December/FC884833_140sq.jpg
604800000
9683
http://ddk82aqeuj01i.cloudfront.net/2020/March/YN278280_140sq.jpg
604800000
8410
http://londontown.com/images/site-wide/18yearsHomePage8.png
604800000
7973
http://cdn-cf3.ltstatic.com/images/2012/london-events-today1.jpg
604800000
7744
http://cdn-cf6.ltstatic.com/images/2013/hm_qeii.jpg
604800000
7148
http://ddk82aqeuj01i.cloudfront.net/2020/March/TI262496_140sq.jpg
604800000
6431
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
604800000
6395
http://londontown.com/images/site-wide/footer-assistant.jpg
604800000
5735
http://ddk82aqeuj01i.cloudfront.net/2016/February/ED962759_140sq.jpg
604800000
5481
http://ddk82aqeuj01i.cloudfront.net/2020/March/NK230039_140sq.jpg
604800000
5355
http://londontown.com/scripts/carousel.js?q=2
604800000
5144
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
604800000
5058
http://cdn-cf4.ltstatic.com/images/2012/londons-best.jpg
604800000
4773
http://cdn-cf1.ltstatic.com/images/2012/london-for-free.jpg
604800000
4275
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_140sq.jpg
604800000
4111
http://cdn-cf1.ltstatic.com/images/2012/Curators/18.jpg
604800000
3866
http://cdn-cf8.ltstatic.com/images/2012/Curators/20.jpg
604800000
3786
http://cdn-cf5.ltstatic.com/images/2012/Curators/01.jpg
604800000
3673
http://cdn-cf7.ltstatic.com/images/2012/Curators/16.jpg
604800000
3663
http://cdn-cf6.ltstatic.com/images/2012/Curators/02.jpg
604800000
3611
http://cdn-cf2.ltstatic.com/images/2012/Curators/04.jpg
604800000
3597
http://cdn-cf8.ltstatic.com/images/2012/Curators/13.jpg
604800000
3548
http://cdn-cf3.ltstatic.com/images/2012/Curators/17.jpg
604800000
3531
http://cdn-cf5.ltstatic.com/images/2012/Curators/12.jpg
604800000
3492
http://cdn-cf8.ltstatic.com/images/2012/Curators/05.jpg
604800000
3488
http://cdn-cf2.ltstatic.com/images/2012/Curators/07.jpg
604800000
3482
http://cdn-cf6.ltstatic.com/images/2012/Curators/03.jpg
604800000
3474
http://cdn-cf8.ltstatic.com/images/2012/Curators/19.jpg
604800000
3440
http://cdn-cf3.ltstatic.com/images/2012/Curators/14.jpg
604800000
3427
http://cdn-cf3.ltstatic.com/images/2012/Curators/06.jpg
604800000
3409
http://cdn-cf3.ltstatic.com/images/2012/Curators/11.jpg
604800000
3408
http://cdn-cf5.ltstatic.com/images/2012/Curators/09.jpg
604800000
3406
http://cdn-cf4.ltstatic.com/images/2012/Curators/15.jpg
604800000
3315
http://cdn-cf7.ltstatic.com/images/2012/Curators/10.jpg
604800000
3256
http://cdn-cf6.ltstatic.com/images/2012/Curators/08.jpg
604800000
3141
http://londontown.com/hotels/resource/script/dev/lingual.js
604800000
3044
http://londontown.com/hotels/resource/script/dev/notice.js
604800000
2859
http://londontown.com/images/site-wide/top-title-1.gif
604800000
2507
http://londontown.com/images/site-wide/ic_gplus.gif
604800000
2257
http://londontown.com/images/1ptrans.gif
604800000
1656
http://londontown.com/trans.gif
604800000
1393
http://londontown.com/scripts/home_2015.js?q=4
604800000
1084
http://londontown.com/images/site-wide/top-back.jpg
604800000
865
http://londontown.com/images/site-wide/nav-arrow.gif
604800000
610
http://londontown.com/images/gold-hotelsearch/trans.gif
604800000
605
Avoid an excessive DOM size — 1,063 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
1,063
Maximum DOM Depth
13
Maximum Child Elements
19
68

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of londontown.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Londontown.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Londontown.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements
Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements

Internationalization and localization

`<html>` element does not have a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
Failing Elements

Names and labels

Form elements do not have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Failing Elements
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
69

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that londontown.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.

Audits

Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.7.1
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.

Audits

Does not use HTTPS — 110 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://londontown.com/
http://londontown.com/scripts/contact_number.php?URI=/
http://londontown.com/newcss/font.php
http://londontown.com/newcss/minified/wide-common-new-layout.php?v=a.1.2&limitedContentHeader=
http://londontown.com/newcss/home_2013.php?v=2
http://londontown.com/scripts/jquery.js?v=2
http://contextual.media.net/dmedianet.js?cid=8CU8568T2
http://awscloud.ltstatic.com/images/site-wide/send.jpg
http://awscloud.ltstatic.com/images/site-wide/close.gif
http://londontown.com/images/gold-hotelsearch/trans.gif
http://awscloud.ltstatic.com/images/site-wide/logo-top.jpg
http://londontown.com/images/site-wide/ic_gplus.gif
http://awscloud.ltstatic.com/images/site-wide/twitter.jpg
http://awscloud.ltstatic.com/images/site-wide/facebook.jpg
http://awscloud.ltstatic.com/images/site-wide/newsletters-icon.gif
http://awscloud.ltstatic.com/images/site-wide/contact-icon.gif
http://awscloud.ltstatic.com/images/site-wide/logo-bottom.jpg
http://awscloud.ltstatic.com/images/site-wide/mag.gif
http://awscloud.ltstatic.com/images/site-wide/home-on.gif
http://awscloud.ltstatic.com/images/site-wide/hotels-off.gif
http://awscloud.ltstatic.com/images/site-wide/restaurants-off.gif
http://awscloud.ltstatic.com/images/site-wide/tours-off.gif
http://awscloud.ltstatic.com/images/site-wide/events-off.gif
http://awscloud.ltstatic.com/images/site-wide/entertainment-off.gif
http://awscloud.ltstatic.com/images/site-wide/shopping-off.gif
http://awscloud.ltstatic.com/images/site-wide/nightlife-off.gif
http://awscloud.ltstatic.com/images/site-wide/health-off.gif
http://awscloud.ltstatic.com/images/site-wide/all-off.gif
http://cdn-cf4.ltstatic.com/images/2012/london-hotels.jpg
http://londontown.com/images/2015/home_restaurants.jpg
http://cdn-cf6.ltstatic.com/images/2012/LOndon-Attractions-Natural-History-Museum.jpg
http://cdn-cf4.ltstatic.com/images/2012/london-events-and-entertainment.jpg
http://cdn-cf1.ltstatic.com/images/2012/London-Shopping-Apple-Market.jpg
http://cdn-cf7.ltstatic.com/images/2012/london-nightlife.jpg
http://cdn-cf8.ltstatic.com/images/2012/London-Leisure-London-Marathon.jpg
http://londontown.com/trans.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-1.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-2.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-3.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-4.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-5.gif
http://londontown.com/images/site-wide/nav-arrow.gif
http://londontown.com/images/site-wide/18yearsHomePage8.png
http://awscloud.ltstatic.com/images/site-wide/nav-arrow.gif
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
http://londontown.com/hotels/resource/script/dev/notice.js
http://londontown.com/scripts/nav-control.php?p=1
http://londontown.com/scripts/news.php?q=13
http://londontown.com/scripts/carousel.js?q=2
http://londontown.com/scripts/home_2015.js?q=4
http://londontown.com/hotels/resource/script/dev/lingual.js
http://londontown.com/newcss/ie-9-font-face.css
http://londontown.com/images/site-wide/nelson2.jpg
http://londontown.com/images/site-wide/top-back.jpg
http://londontown.com/images/site-wide/top-title-1.gif
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/home-page-country-top2.jpg
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/start-here-arrow.gif
http://londontown.com/images/1ptrans.gif
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/country-button-left.jpg
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/country-button-right.jpg
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/country-button-back.jpg
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_393high.jpg
http://londontown.com/images/site-wide/footer-assistant.jpg
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/r/collect?v=1&_v=j83&a=1023703539&t=pageview&_s=1&dl=http%3A%2F%2Flondontown.com%2F&ul=en-us&de=windows-1252&dt=LondonTown.com%20%7C%20Best%20London%20hotels%2C%20tickets%2C%20tours%2C%20maps%20and%20more%20...&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=IEBAAEAB~&jid=1542416947&gjid=181583064&cid=897232139.1597219990&tid=UA-189759-4&_gid=1907391108.1597219990&_r=1&z=2034618115
http://ddk82aqeuj01i.cloudfront.net/2020/March/YN278280_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2020/March/NK230039_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2020/March/TI262496_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2019/December/FC884833_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2016/February/ED962759_140sq.jpg
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
http://cdn-cf4.ltstatic.com/images/2012/londons-best.jpg
http://cdn-cf1.ltstatic.com/images/2012/london-for-free.jpg
http://cdn-cf3.ltstatic.com/images/2012/london-events-today1.jpg
http://cdn-cf6.ltstatic.com/images/2013/hm_qeii.jpg
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
http://cdn-cf4.ltstatic.com/images/2013/latest_read.jpg
http://cdn-cf6.ltstatic.com/images/2012/most-read-features.jpg
http://cdn-cf1.ltstatic.com/images/2013/festivals.jpg
http://cdn-cf5.ltstatic.com/images/2012/Curators/01.jpg
http://cdn-cf6.ltstatic.com/images/2012/Curators/02.jpg
http://cdn-cf6.ltstatic.com/images/2012/Curators/03.jpg
http://cdn-cf2.ltstatic.com/images/2012/Curators/04.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/05.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/06.jpg
http://cdn-cf2.ltstatic.com/images/2012/Curators/07.jpg
http://cdn-cf6.ltstatic.com/images/2012/Curators/08.jpg
http://cdn-cf5.ltstatic.com/images/2012/Curators/09.jpg
http://cdn-cf7.ltstatic.com/images/2012/Curators/10.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/11.jpg
http://cdn-cf5.ltstatic.com/images/2012/Curators/12.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/13.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/14.jpg
http://cdn-cf4.ltstatic.com/images/2012/Curators/15.jpg
http://cdn-cf7.ltstatic.com/images/2012/Curators/16.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/17.jpg
http://cdn-cf1.ltstatic.com/images/2012/Curators/18.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/19.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/20.jpg
http://awscloud.ltstatic.com/images/site-wide/hotels-on.gif
http://awscloud.ltstatic.com/images/site-wide/restaurants-on.gif
http://awscloud.ltstatic.com/images/site-wide/tours-on.gif
http://awscloud.ltstatic.com/images/site-wide/events-on.gif
http://awscloud.ltstatic.com/images/site-wide/entertainment-on.gif
http://awscloud.ltstatic.com/images/site-wide/shopping-on.gif
http://awscloud.ltstatic.com/images/site-wide/nightlife-on.gif
http://awscloud.ltstatic.com/images/site-wide/health-on.gif
http://awscloud.ltstatic.com/images/site-wide/all-on.gif
http://awscloud.ltstatic.com/images/site-wide/lions2.png
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 6 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
6
Medium

Audits

Page lacks the HTML doctype, thus triggering quirks-mode
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
100

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for londontown.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of londontown.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
37

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of londontown.com. This includes details about web app manifests.

Fast and reliable

Page load is fast enough on mobile networks
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of londontown.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 110 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://londontown.com/
http://londontown.com/scripts/contact_number.php?URI=/
http://londontown.com/newcss/font.php
http://londontown.com/newcss/minified/wide-common-new-layout.php?v=a.1.2&limitedContentHeader=
http://londontown.com/newcss/home_2013.php?v=2
http://londontown.com/scripts/jquery.js?v=2
http://contextual.media.net/dmedianet.js?cid=8CU8568T2
http://awscloud.ltstatic.com/images/site-wide/send.jpg
http://awscloud.ltstatic.com/images/site-wide/close.gif
http://londontown.com/images/gold-hotelsearch/trans.gif
http://awscloud.ltstatic.com/images/site-wide/logo-top.jpg
http://londontown.com/images/site-wide/ic_gplus.gif
http://awscloud.ltstatic.com/images/site-wide/twitter.jpg
http://awscloud.ltstatic.com/images/site-wide/facebook.jpg
http://awscloud.ltstatic.com/images/site-wide/newsletters-icon.gif
http://awscloud.ltstatic.com/images/site-wide/contact-icon.gif
http://awscloud.ltstatic.com/images/site-wide/logo-bottom.jpg
http://awscloud.ltstatic.com/images/site-wide/mag.gif
http://awscloud.ltstatic.com/images/site-wide/home-on.gif
http://awscloud.ltstatic.com/images/site-wide/hotels-off.gif
http://awscloud.ltstatic.com/images/site-wide/restaurants-off.gif
http://awscloud.ltstatic.com/images/site-wide/tours-off.gif
http://awscloud.ltstatic.com/images/site-wide/events-off.gif
http://awscloud.ltstatic.com/images/site-wide/entertainment-off.gif
http://awscloud.ltstatic.com/images/site-wide/shopping-off.gif
http://awscloud.ltstatic.com/images/site-wide/nightlife-off.gif
http://awscloud.ltstatic.com/images/site-wide/health-off.gif
http://awscloud.ltstatic.com/images/site-wide/all-off.gif
http://cdn-cf4.ltstatic.com/images/2012/london-hotels.jpg
http://londontown.com/images/2015/home_restaurants.jpg
http://cdn-cf6.ltstatic.com/images/2012/LOndon-Attractions-Natural-History-Museum.jpg
http://cdn-cf4.ltstatic.com/images/2012/london-events-and-entertainment.jpg
http://cdn-cf1.ltstatic.com/images/2012/London-Shopping-Apple-Market.jpg
http://cdn-cf7.ltstatic.com/images/2012/london-nightlife.jpg
http://cdn-cf8.ltstatic.com/images/2012/London-Leisure-London-Marathon.jpg
http://londontown.com/trans.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-1.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-2.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-3.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-4.gif
http://awscloud.ltstatic.com/v2/images/site-wide/bullet-5.gif
http://londontown.com/images/site-wide/nav-arrow.gif
http://londontown.com/images/site-wide/18yearsHomePage8.png
http://awscloud.ltstatic.com/images/site-wide/nav-arrow.gif
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
http://londontown.com/hotels/resource/script/dev/notice.js
http://londontown.com/scripts/nav-control.php?p=1
http://londontown.com/scripts/news.php?q=13
http://londontown.com/scripts/carousel.js?q=2
http://londontown.com/scripts/home_2015.js?q=4
http://londontown.com/hotels/resource/script/dev/lingual.js
http://londontown.com/newcss/ie-9-font-face.css
http://londontown.com/images/site-wide/nelson2.jpg
http://londontown.com/images/site-wide/top-back.jpg
http://londontown.com/images/site-wide/top-title-1.gif
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/home-page-country-top2.jpg
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/start-here-arrow.gif
http://londontown.com/images/1ptrans.gif
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/country-button-left.jpg
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/country-button-right.jpg
http://d3ppb2ne39snul.cloudfront.net/images/site-wide/country-button-back.jpg
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_393high.jpg
http://londontown.com/images/site-wide/footer-assistant.jpg
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/r/collect?v=1&_v=j83&a=1023703539&t=pageview&_s=1&dl=http%3A%2F%2Flondontown.com%2F&ul=en-us&de=windows-1252&dt=LondonTown.com%20%7C%20Best%20London%20hotels%2C%20tickets%2C%20tours%2C%20maps%20and%20more%20...&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=IEBAAEAB~&jid=1542416947&gjid=181583064&cid=897232139.1597219990&tid=UA-189759-4&_gid=1907391108.1597219990&_r=1&z=2034618115
http://ddk82aqeuj01i.cloudfront.net/2020/March/YN278280_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2020/March/NK230039_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2020/March/TI262496_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2019/December/DC351669_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2019/December/FC884833_140sq.jpg
http://ddk82aqeuj01i.cloudfront.net/2016/February/ED962759_140sq.jpg
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
http://cdn-cf4.ltstatic.com/images/2012/londons-best.jpg
http://cdn-cf1.ltstatic.com/images/2012/london-for-free.jpg
http://cdn-cf3.ltstatic.com/images/2012/london-events-today1.jpg
http://cdn-cf6.ltstatic.com/images/2013/hm_qeii.jpg
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
http://cdn-cf4.ltstatic.com/images/2013/latest_read.jpg
http://cdn-cf6.ltstatic.com/images/2012/most-read-features.jpg
http://cdn-cf1.ltstatic.com/images/2013/festivals.jpg
http://cdn-cf5.ltstatic.com/images/2012/Curators/01.jpg
http://cdn-cf6.ltstatic.com/images/2012/Curators/02.jpg
http://cdn-cf6.ltstatic.com/images/2012/Curators/03.jpg
http://cdn-cf2.ltstatic.com/images/2012/Curators/04.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/05.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/06.jpg
http://cdn-cf2.ltstatic.com/images/2012/Curators/07.jpg
http://cdn-cf6.ltstatic.com/images/2012/Curators/08.jpg
http://cdn-cf5.ltstatic.com/images/2012/Curators/09.jpg
http://cdn-cf7.ltstatic.com/images/2012/Curators/10.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/11.jpg
http://cdn-cf5.ltstatic.com/images/2012/Curators/12.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/13.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/14.jpg
http://cdn-cf4.ltstatic.com/images/2012/Curators/15.jpg
http://cdn-cf7.ltstatic.com/images/2012/Curators/16.jpg
http://cdn-cf3.ltstatic.com/images/2012/Curators/17.jpg
http://cdn-cf1.ltstatic.com/images/2012/Curators/18.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/19.jpg
http://cdn-cf8.ltstatic.com/images/2012/Curators/20.jpg
http://awscloud.ltstatic.com/images/site-wide/hotels-on.gif
http://awscloud.ltstatic.com/images/site-wide/restaurants-on.gif
http://awscloud.ltstatic.com/images/site-wide/tours-on.gif
http://awscloud.ltstatic.com/images/site-wide/events-on.gif
http://awscloud.ltstatic.com/images/site-wide/entertainment-on.gif
http://awscloud.ltstatic.com/images/site-wide/shopping-on.gif
http://awscloud.ltstatic.com/images/site-wide/nightlife-on.gif
http://awscloud.ltstatic.com/images/site-wide/health-on.gif
http://awscloud.ltstatic.com/images/site-wide/all-on.gif
http://awscloud.ltstatic.com/images/site-wide/lions2.png
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Does not redirect HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 55
Performance 27
Accessibility 73
Best Practices 69
SEO 91
Progressive Web App 14
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: http://londontown.com
Updated: 12th August, 2020

2.38 seconds
First Contentful Paint (FCP)
30%
58%
12%

0.02 seconds
First Input Delay (FID)
93%
7%
0%

Simulate loading on mobile
27

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for londontown.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Londontown.com should consider serving more appropriate-sized images.
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Londontown.com should consider lazy-loading offscreen and hidden images.
Minify CSS — Potential savings of 4 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Londontown.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
32478
3594
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Londontown.com should consider minifying JS files.
Efficiently encode images — Potential savings of 5 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://tpc.googlesyndication.com/simgad/15954055316678822764/downsize_200k_v1?w=300&h=300
8577
5111
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 160 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
Avoid multiple page redirects
Redirects can cause additional delays before the page can begin loading. Londontown.com should avoid multiple or unnecessary page redirects.
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Londontown.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.

Diagnostics

Avoids enormous network payloads — Total size was 1,327 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/show_ads_impl_fy2019.js
87621
https://tpc.googlesyndication.com/daca_images/simgad/3996615500679674715
75760
http://cdn.ltstatic.com/2019/December/KU793035_393high.jpg
72206
http://londontown.com/newcss/charissil.css
64636
http://cdn.ltstatic.com/2020/March/ZO426840_393high.jpg
56658
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/reactive_library_fy2019.js
53544
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=iframes_styles_bubble_mobile,plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
51813
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
44971
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&adk=1812271804&adf=3025194257&lmt=1597220003&plat=10%3A32%2C11%3A32%2C16%3A8388608%2C17%3A32%2C24%3A32%2C25%3A32%2C32%3A32%2C40%3A32&guci=2.2.0.0.2.2.0.0&format=0x0&url=http%3A%2F%2Flondontown.com%2F&ea=0&flash=0&pra=5&wgl=1&adsid=NT&dt=1597220003684&bpp=12&bdt=621&idt=156&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&nras=1&correlator=697776275476&frm=20&pv=2&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=11677695&dssz=19&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=-12245933&ady=-12245933&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=2&fc=1920&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7Cs%7C&abl=NS&fu=8192&bc=23&ifi=0&uci=a!0&fsb=1&dtd=184
38321
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
33984
Avoids an excessive DOM size — 667 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
667
Maximum DOM Depth
10
Maximum Child Elements
21
Avoid chaining critical requests — 18 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Londontown.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 171 requests • 1,327 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
171
1358813
Script
47
669021
Image
47
305633
Document
20
139197
Stylesheet
8
106052
Font
8
102156
Other
41
36754
Media
0
0
Third-party
158
1207580
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
img
Avoid large layout shifts
Below is a list of all DOM elements that contribute to the CLS of the page.
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://pagead2.googlesyndication.com/bg/521PoRGnh7h8BVOMyCpHrhejufpyvF5vdQBdJpCoVT0.js
13821
403
https://pagead2.googlesyndication.com/bg/521PoRGnh7h8BVOMyCpHrhejufpyvF5vdQBdJpCoVT0.js
13470
351
https://pagead2.googlesyndication.com/bg/521PoRGnh7h8BVOMyCpHrhejufpyvF5vdQBdJpCoVT0.js
995
350
http://static.criteo.net/js/ld/publishertag.js
9552
244
Unattributable
1394
224
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/qs_click_protection_fy2019.js
10786
199
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/show_ads_impl_fy2019.js
7620
178
https://tpc.googlesyndication.com/sodar/sodar2/210/runner.html
9796
172
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
3210
149
https://googleads.g.doubleclick.net/pagead/html/r20200805/r20190131/zrt_lookup.html?fsb=1#RS-0-&adk=1812271808&client=ca-pub-6652717520919750&fa=8&ifi=5&uci=a!5&xpc=vBAAOl5N7W&p=http%3A//londontown.com
11370
127
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
9335
124
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
3810
122
http://londontown.com/scripts/nav-control_2015.php?p=1
8790
122
http://londontown.com/
745
117
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/reactive_library_fy2019.js
10691
95
http://londontown.com/
630
94
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/show_ads_impl_fy2019.js
9459
93
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=iframes_styles_bubble_mobile,plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
7082.301399231
90
https://www.googletagservices.com/activeview/js/current/osd_listener.js?cache=r20110914
14730
83
http://londontown.com/scripts/contact_number.php?URI=/
6570
79

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://londontown.com/
0
160.39899992757
10256
40231
200
text/html
Document
http://londontown.com/scripts/contact_number.php?URI=/
222.14099997655
353.81899995264
1055
2271
200
text/html
Script
http://static.criteo.net/js/ld/publishertag.js
222.38699998707
266.5219999617
33119
107442
200
text/javascript
Script
http://londontown.com/newcss/charissil.css
222.52999991179
621.23299995437
64636
85019
200
text/css
Stylesheet
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
222.66799991485
467.64799999073
32478
161204
200
text/css
Stylesheet
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
660.99599993322
679.76700002328
44971
126737
200
text/javascript
Script
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
223.07599999476
229.73899997305
33984
95931
200
text/javascript
Script
http://londontown.com/images/1ptrans.gif
661.31899994798
764.08799993806
1419
1097
200
image/gif
Image
http://londontown.com/scripts/slick.min.js
469.21199990902
575.6640000036
9243
36928
200
application/javascript
Script
http://cdn.ltstatic.com/2020/March/ZO426840_393high.jpg
661.51200002059
1079.3650000123
56658
56341
200
image/jpeg
Image
http://cdn.ltstatic.com/2019/December/KU793035_393high.jpg
661.61599999759
1074.5469999965
72206
71888
200
image/jpeg
Image
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
579.20599996578
694.70799993724
6610
21811
200
text/html
Script
http://awscloud.ltstatic.com/images/directory-wide/tweet.gif
661.74499993213
681.97899998631
2209
1707
200
image/gif
Image
http://awscloud.ltstatic.com/images/site-wide/footer-share.jpg
661.88299993519
681.55300000217
1801
1289
200
binary/octet-stream
Image
http://londontown.com/hotels/resource/script/dev/notice.js
622.77799996082
724.3839999428
2487
9011
200
application/javascript
Script
http://londontown.com/scripts/nav-control_2015.php?p=1
660.55199992843
770.8059999859
5149
19572
200
text/javascript
Script
http://londontown.com/scripts/home_2015.js?q=1
660.69099993911
763.83599999826
847
1180
200
application/javascript
Script
http://londontown.com/hotels/resource/script/dev/lingual.js
660.82899994217
763.38399993256
2807
8425
200
application/javascript
Script
http://fonts.googleapis.com/css?family=Lato:300,400,700
470.06399999373
487.55299998447
971
2291
200
text/css
Stylesheet
http://londontown.com/images/2014/rd/londontown_logo_white.png
670.07100000046
771.90399996471
1915
1592
200
image/png
Image
http://fonts.gstatic.com/s/lato/v16/S6uyw4BMUTPHjx4wXiWtFCc.woff2
686.43599993084
689.08899999224
14435
14044
200
font/woff2
Font
http://londontown.com/newcss/fa/lt-v1-1.woff
689.59999992512
790.16500001308
12331
11992
200
application/x-font-woff
Font
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh6UVSwiPGQ3q5d0.woff2
690.35099993926
692.58799997624
14567
14176
200
font/woff2
Font
696.89499994274
738.43299993314
31604
31604
200
font/woff
Font
745.41400000453
777.34299993608
31952
31952
200
font/woff
Font
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh7USSwiPGQ3q5d0.woff2
746.87099992298
749.4660000084
14303
13912
200
font/woff2
Font
https://adservice.google.com/adsid/integrator.js?domain=londontown.com
816.69100001454
825.71200001985
1156
109
200
application/javascript
Script
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/show_ads_impl_fy2019.js
819.30899992585
841.7859999463
87621
228513
200
text/javascript
Script
https://googleads.g.doubleclick.net/pagead/html/r20200805/r20190131/zrt_lookup.html
831.3049999997
834.64199991431
5405
9263
200
text/html
Document
http://www.google-analytics.com/analytics.js
834.34099995065
837.99599995837
18882
45958
200
text/javascript
Script
https://gum.criteo.com/syncframe?topUrl=londontown.com
840.90999991167
858.24500001036
4900
10764
200
text/html
Document
http://www.google-analytics.com/r/collect?v=1&_v=j83&a=153418650&t=pageview&_s=1&dl=http%3A%2F%2Flondontown.com%2F&ul=en-us&de=windows-1252&dt=LondonTown.com%20%7C%20Best%20London%20hotels%2C%20tickets%2C%20tours%2C%20maps%20and%20more%20...&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=IEBAAEAB~&jid=691121942&gjid=1467148014&cid=1659801857.1597220004&tid=UA-189759-4&_gid=657385804.1597220004&_r=1&z=2127194573
952.27299991529
962.57299999706
542
0
302
text/html
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-189759-4&cid=1659801857.1597220004&jid=691121942&_gid=657385804.1597220004&gjid=1467148014&_v=j83&z=2127194573
962.77199999895
966.39099996537
649
35
200
image/gif
Image
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&adk=1812271804&adf=3025194257&lmt=1597220003&plat=10%3A32%2C11%3A32%2C16%3A8388608%2C17%3A32%2C24%3A32%2C25%3A32%2C32%3A32%2C40%3A32&guci=2.2.0.0.2.2.0.0&format=0x0&url=http%3A%2F%2Flondontown.com%2F&ea=0&flash=0&pra=5&wgl=1&adsid=NT&dt=1597220003684&bpp=12&bdt=621&idt=156&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&nras=1&correlator=697776275476&frm=20&pv=2&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=11677695&dssz=19&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=-12245933&ady=-12245933&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=2&fc=1920&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7Cs%7C&abl=NS&fu=8192&bc=23&ifi=0&uci=a!0&fsb=1&dtd=184
1005.6039999472
1581.727999961
38321
161901
200
text/html
Document
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
1006.7609999096
1012.5700000208
28256
72310
200
text/javascript
Script
https://gum.criteo.com/sid/json?origin=publishertag&domain=londontown.com&sn=AndroidSyncframe&so=0&topUrl=londontown.com&pm=1&cw=1
1010.6899999082
1026.5499999514
626
332
200
application/json
Fetch
http://cdn.ltstatic.com/2020/March/ZO426840_140sq.jpg
1630.7210000232
1735.5139999418
8632
8314
200
image/jpeg
Image
http://cdn.ltstatic.com/2020/March/YN278280_140sq.jpg
1631.0299999313
1839.2639999511
8243
7927
200
image/jpeg
Image
http://cdn.ltstatic.com/2016/February/ED962759_140sq.jpg
1631.3359999331
1735.1279999129
5313
4997
200
image/jpeg
Image
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
1631.4879999263
1650.2859999891
5058
4333
200
image/jpeg
Image
http://cdn-cf7.ltstatic.com/images/2012/londons-best.jpg
1631.7689999705
1648.9769999171
4773
4049
200
image/jpeg
Image
http://cdn-cf7.ltstatic.com/images/2012/london-for-free.jpg
1632.6569999801
1650.9409999708
4275
3551
200
image/jpeg
Image
http://cdn-cf4.ltstatic.com/images/2012/london-events-today1.jpg
1632.826999994
1675.7819999475
7744
7019
200
image/jpeg
Image
http://cdn-cf3.ltstatic.com/images/2013/hm_qeii.jpg
1633.2159999292
1651.2779999757
7148
6424
200
image/jpeg
Image
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
1633.4079999942
1657.0649999194
6395
5670
200
image/jpeg
Image
https://apis.google.com/js/plusone.js
1634.7049999749
1656.8959999131
20963
50489
200
application/javascript
Script
https://pagead2.googlesyndication.com/getconfig/sodar?sv=200&tid=gda&tv=r20200805&st=env
1638.1939999992
1646.9309999375
7346
8051
200
application/json
XHR
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/reactive_library_fy2019.js
1641.6339999996
1658.6399999214
53544
143718
200
text/javascript
Script
https://partner.googleadservices.com/gampad/cookie.js?domain=londontown.com&callback=_gfp_s_&client=ca-pub-6652717520919750
1670.0369999744
1674.2539999541
1008
173
200
text/javascript
Script
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&h=300&adk=3419597697&adf=810050756&w=360&lmt=1597220004&rafmt=1&to=qs&pwprc=8793942665&psa=0&guci=2.2.0.0.2.2.0.0&format=360x300&url=http%3A%2F%2Flondontown.com%2F&flash=0&fwr=1&rpe=1&resp_fmts=3&sfro=1&wgl=1&adsid=NT&dt=1597220004560&bpp=11&bdt=1498&idt=-M&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&prev_fmts=0x0&nras=1&correlator=697776275476&frm=20&pv=1&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=2293379071&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=923&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=0&fc=1924&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=8320&bc=23&ifi=1&uci=a!1&btvi=1&fsb=1&xpc=Z05qRcVYe0&p=http%3A//londontown.com&dtd=33
1733.557999949
2448.91799998
21400
51357
200
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https://cm.g.doubleclick.net/pixel?google_nid=walmart&google_hm=WG2P29lV9-J0AZMogk_mzw&tap=gAds&google_gid=CAESEBbHgkrxnLPNz6Oqqf7bcBY&google_cver=1&google_push=AQvitUJy9CsJiOcnLA9K7HPjCAkeKSEj5eI6tHhgCEsI16wHoEz8njWAF-05AF9YKXSNA2V-NM0tUDBUMi9jS0qm5WHoqJhvDQ
2836.0359999351
2843.9389999257
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https://fcmatch.youtube.com/pixel?google_gm=AMnCDorRN7iuNls1aECIZyDFt-HNw-YgG_K9fNQ7_mF1B-ruiHkNLD1Gw5Mu9gnxjjndYf2eUedgDarJblCueIBt8vPXND5C1CMohGw52UQBGbxcDim-HeE
2838.413999998
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Image
https://fcmatch.google.com/pixel?google_gm=AMnCDoqBMh8zlJmphmwfXy96vyHuSTud3YKpokiYofulzLR5Uh2cthDpiN2uiHFF8XralBwsVbCIgTUYKJgg3OQgrmu_1HbuQvIS_mNqKAxh_K2xrYfIPzM
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2849.1889999714
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Image
https://cm.g.doubleclick.net/pixel?google_nid=gemius_adh&google_push=AQvitUICsRfQfpCMyyLfS4K2u8anM7yxY8AtmEMfKwmUatZMWzNh7DbQxfnfH0iHlBt-NqoU5MXNP76ADhkhfMYl6RkE0DD5gnsogQ&google_hm=
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170
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https://pagead2.googlesyndication.com/bg/521PoRGnh7h8BVOMyCpHrhejufpyvF5vdQBdJpCoVT0.js
3503.5089999437
3506.9440000225
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Script
https://pagead2.googlesyndication.com/bg/521PoRGnh7h8BVOMyCpHrhejufpyvF5vdQBdJpCoVT0.js
3505.8699999936
3509.7189999651
6436
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Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
212.349
23.39
245.596
5.315
380.543
19.816
494.335
6.651
650.416
37.309
687.744
58.715
755.871
5.771
765.88
32.07
809.014
16.017
825.083
30.542
856.411
60.793
920.849
18.485
940.512
6.517
948.836
5.625
958.196
19.702
988.586
44.405
1043.866
31.069
1107.368
5.338
1172.209
9.23
1611.532
9.309
1628.019
12.857
1641.539
23.144
1667.918
122.138
1790.083
5.994
1816.502
11.721
1828.57
23.7
1852.666
5.63
1859.724
5.835
1866.811
6.185
1874.181
7.52
1883.843
22.466
1906.974
9.981
1938.675
31.665
1973.186
8.829
1989.056
6.608
1995.998
17.284
2014.243
20.811
2037.196
5.962
2049.269
6.566
2055.88
11.97
2076.9
11.608
2089.667
15.933
2107.663
6.192
2117.514
8.46
2125.991
5.859
2134.677
87.429
2224.614
5.537
2238.915
14.595
2255.398
11.958
2269.615
13.413
2283.048
6.013
2291.329
12.13
2306.537
10.395
2317.406
13.796
2331.247
6.36
2340.768
42.989
2388.662
30.45
2421.07
49.868
2476.169
5.95
2483.51
5.171
2488.702
6.344
2510.055
5.82
2526.019
7.479
2533.876
29.814
2572.302
8.003
2581.854
7.056
2590.428
5.733
2599.486
5.333
2609.805
11.876
2628.392
8.873
2644.712
35.869
2683.767
26.621
2717.621
5.78
2723.414
6.308
2744.551
5.057
2749.77
7.627
2757.457
5.726
2763.199
10.505
2780.542
12.217
2815.114
16.11
2834.449
6.277
2848.5
8.027
2879.446
5.508
2888.912
55.925
3192.459
10.099
3406.253
6.731
3539.554
87.832
3627.487
100.706
3834.088
5.276
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Metrics

First Contentful Paint — 2.7 s
The time taken for the first image or text on the page to be rendered.

Other

First Meaningful Paint — 2.9 s
The time taken for the primary content of the page to be rendered.
First Contentful Paint (3G) — 5529.5 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Remove unused CSS — Potential savings of 92 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Londontown.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
http://londontown.com/newcss/charissil.css
64636
64636
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
32478
29485
Remove unused JavaScript — Potential savings of 133 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/reactive_library_fy2019.js
53544
43764
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=iframes_styles_bubble_mobile,plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
51813
34694
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/show_ads_impl_fy2019.js
87621
33487
http://static.criteo.net/js/ld/publishertag.js
33119
24319
Serve images in next-gen formats — Potential savings of 60 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://tpc.googlesyndication.com/daca_images/simgad/3996615500679674715
75150
28878
http://cdn.ltstatic.com/2019/December/KU793035_393high.jpg
71888
16532
http://cdn.ltstatic.com/2020/March/ZO426840_393high.jpg
56341
15777

Diagnostics

Serve static assets with an efficient cache policy — 45 resources found
Londontown.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
0
32478
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
0
6610
http://londontown.com/scripts/nav-control_2015.php?p=1
0
5149
http://londontown.com/scripts/contact_number.php?URI=/
0
1055
http://www.google-analytics.com/analytics.js
7200000
18882
http://static.criteo.net/js/ld/publishertag.js
86400000
33119
http://cdn.ltstatic.com/2019/December/KU793035_393high.jpg
604800000
72206
http://londontown.com/newcss/charissil.css
604800000
64636
http://cdn.ltstatic.com/2020/March/ZO426840_393high.jpg
604800000
56658
http://londontown.com/newcss/fa/lt-v1-1.woff
604800000
12331
http://londontown.com/scripts/slick.min.js
604800000
9243
http://cdn.ltstatic.com/2020/March/ZO426840_140sq.jpg
604800000
8632
http://cdn.ltstatic.com/2020/March/YN278280_140sq.jpg
604800000
8243
http://cdn-cf4.ltstatic.com/images/2012/london-events-today1.jpg
604800000
7744
http://cdn-cf3.ltstatic.com/images/2013/hm_qeii.jpg
604800000
7148
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
604800000
6395
http://cdn.ltstatic.com/2016/February/ED962759_140sq.jpg
604800000
5313
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
604800000
5058
http://cdn-cf7.ltstatic.com/images/2012/londons-best.jpg
604800000
4773
http://cdn-cf7.ltstatic.com/images/2012/london-for-free.jpg
604800000
4275
http://londontown.com/hotels/resource/script/dev/lingual.js
604800000
2807
http://londontown.com/hotels/resource/script/dev/notice.js
604800000
2487
http://londontown.com/images/2014/rd/londontown_logo_white.png
604800000
1915
http://londontown.com/images/1ptrans.gif
604800000
1419
http://londontown.com/scripts/home_2015.js?q=1
604800000
847
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/client/one_click_handler_one_afma_fy2019.js
1209600000
10381
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/one_click_handler_one_afma_fy2019.js
1209600000
9658
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/one_click_handler_one_afma_fy2019.js
1209600000
9658
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/one_click_handler_one_afma_fy2019.js
1209600000
9658
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/abg_lite_fy2019.js
1209600000
7865
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/abg_lite_fy2019.js
1209600000
7735
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/abg_lite_fy2019.js
1209600000
7735
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/abg_lite_fy2019.js
1209600000
7735
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/elements/html/interstitial_ad_frame_fy2019.js
1209600000
7708
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/client/qs_click_protection_fy2019.js
1209600000
6613
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/qs_click_protection_fy2019.js
1209600000
5919
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/qs_click_protection_fy2019.js
1209600000
5919
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/qs_click_protection_fy2019.js
1209600000
5919
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/client/window_focus_fy2019.js
1209600000
2098
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/window_focus_fy2019.js
1209600000
2003
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/window_focus_fy2019.js
1209600000
2003
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/window_focus_fy2019.js
1209600000
2003
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/load_preloaded_resource_fy2019.js
1209600000
1608
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/load_preloaded_resource_fy2019.js
1209600000
1608
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/client/load_preloaded_resource_fy2019.js
1209600000
1608

Metrics

Speed Index — 7.4 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 6.7 s
The timing of the largest text or image that is painted.
Time to Interactive — 14.3 s
The time taken for the page to become fully interactive.
Total Blocking Time — 1,350 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 11.7 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 400 ms
Users could experience a delay when interacting with the page.
Estimated Input Latency — 150 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive londontown.com as laggy when the latency is higher than 0.05 seconds.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,310 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Londontown.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
http://londontown.com/scripts/contact_number.php?URI=/
1055
330
http://static.criteo.net/js/ld/publishertag.js
33119
1530
http://londontown.com/newcss/charissil.css
64636
1830
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
32478
1380
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
33984
1530

Diagnostics

Reduce JavaScript execution time — 5.1 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
Unattributable
756.104
16.532
0.676
http://londontown.com/
744.064
21.04
7.216
https://tpc.googlesyndication.com/sodar/sodar2/210/runner.html
717.024
672.18
10.176
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
650.504
600.836
9.4
https://www.googletagservices.com/activeview/js/current/osd_listener.js?cache=r20110914
566.972
362.64
43.196
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/show_ads_impl_fy2019.js
559.904
452.424
22.196
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&h=300&adk=3419597697&adf=810050756&w=360&lmt=1597220004&rafmt=1&to=qs&pwprc=8793942665&psa=0&guci=2.2.0.0.2.2.0.0&format=360x300&url=http%3A%2F%2Flondontown.com%2F&flash=0&fwr=1&rpe=1&resp_fmts=3&sfro=1&wgl=1&adsid=NT&dt=1597220004560&bpp=11&bdt=1498&idt=-M&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&prev_fmts=0x0&nras=1&correlator=697776275476&frm=20&pv=1&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=2293379071&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=923&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=0&fc=1924&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=8320&bc=23&ifi=1&uci=a!1&btvi=1&fsb=1&xpc=Z05qRcVYe0&p=http%3A//londontown.com&dtd=33
559.048
441.336
26.988
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&h=300&adk=3419597697&adf=3708642528&w=360&ebfa=1&lmt=1597220004&rafmt=1&to=qs&pwprc=8793942665&psa=0&guci=2.2.0.0.2.2.0.0&format=360x300&url=http%3A%2F%2Flondontown.com%2F&flash=0&fwr=1&rpe=1&resp_fmts=3&sfro=1&wgl=1&adsid=NT&dt=1597220004560&bpp=4&bdt=1497&idt=-M&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&prev_fmts=0x0%2C360x300&nras=1&correlator=697776275476&frm=20&pv=1&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=2293379071&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=2725&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=0&fc=1924&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=8320&bc=23&ifi=2&uci=a!2&btvi=2&fsb=1&xpc=EtYZVNNFxF&p=http%3A//londontown.com&dtd=48
537.604
393.252
22.064
https://pagead2.googlesyndication.com/bg/521PoRGnh7h8BVOMyCpHrhejufpyvF5vdQBdJpCoVT0.js
445.02
378.784
13.064
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
345.688
254.172
16.472
http://static.criteo.net/js/ld/publishertag.js
305.78
261.908
9.336
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/qs_click_protection_fy2019.js
251.308
66.364
11.524
https://googleads.g.doubleclick.net/pagead/drt/si
244.184
48.94
28.1
Browser GC
223.84
0
0
https://googleads.g.doubleclick.net/pagead/html/r20200805/r20190131/zrt_lookup.html?fsb=1#RS-0-&adk=1812271808&client=ca-pub-6652717520919750&fa=8&ifi=5&uci=a!5&xpc=vBAAOl5N7W&p=http%3A//londontown.com
185.92
54.12
39.988
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&h=300&adk=3419597697&adf=2161948807&w=360&lmt=1597220004&rafmt=1&to=qs&pwprc=8793942665&psa=0&guci=2.2.0.0.2.2.0.0&format=360x300&url=http%3A%2F%2Flondontown.com%2F&flash=0&fwr=1&rpe=1&resp_fmts=3&sfro=1&wgl=1&adsid=NT&dt=1597220004560&bpp=2&bdt=1497&idt=2&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&prev_fmts=0x0%2C360x300%2C360x300&nras=1&correlator=697776275476&frm=20&pv=1&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=2293379071&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=4141&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=0&fc=1924&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=8320&bc=23&ifi=3&uci=a!3&btvi=3&fsb=1&xpc=DTIXRdI0S2&p=http%3A//londontown.com&dtd=60
182.108
53.532
8.996
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&adk=1812271804&adf=3025194257&lmt=1597220003&plat=10%3A32%2C11%3A32%2C16%3A8388608%2C17%3A32%2C24%3A32%2C25%3A32%2C32%3A32%2C40%3A32&guci=2.2.0.0.2.2.0.0&format=0x0&url=http%3A%2F%2Flondontown.com%2F&ea=0&flash=0&pra=5&wgl=1&adsid=NT&dt=1597220003684&bpp=12&bdt=621&idt=156&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&nras=1&correlator=697776275476&frm=20&pv=2&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=11677695&dssz=19&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=-12245933&ady=-12245933&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=2&fc=1920&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7Cs%7C&abl=NS&fu=8192&bc=23&ifi=0&uci=a!0&fsb=1&dtd=184
162.668
42.164
45.724
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
123.476
109.048
9.868
https://googleads.g.doubleclick.net/pagead/html/r20200805/r20190131/zrt_lookup.html?fsb=1
117.472
68.932
11.44
https://pagead2.googlesyndication.com/pagead/js/r20200805/r20190131/reactive_library_fy2019.js
102.42
82.584
14.816
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.WuHGBC70tdw.O/m=iframes_styles_bubble_mobile,plusone/rt=j/sv=1/d=1/ed=1/am=wQc/rs=AGLTcCNpHoaMoiiRyTFOuGnNuTT-eiD9VA/cb=gapi.loaded_0
93.6
79.4
9.7
https://pagead2.googlesyndication.com/pagead/s/cookie_push_onload.html
81.54
18.392
10.364
http://www.google-analytics.com/analytics.js
79.196
72.424
4.488
https://googleads.g.doubleclick.net/pagead/drt/s?v=r20120211
72.012
41.868
3.476
https://pagead2.googlesyndication.com/pagead/s/cookie_push_onload.html#aHR0cHM6Ly9iZWFjb24ud2FsbWFydC5jb20vZXRhcC5naWY_dGFwPWdBZHMmZ29vZ2xlX2dpZD1DQUVTRUJiSGdrcnhuTFBOejZPcXFmN2JjQlkmZ29vZ2xlX2N2ZXI9MSZnb29nbGVfcHVzaD1BUXZpdFVKeTlDc0ppT2NuTEE5SzdIUGpDQWtlS1NFajVlSTZ0SGhnQ0VzSTE2d0hvRXo4bmpXQUYtMDVBRjlZS1hTTkEyVi1OTTB0VURCVU1pOWpTMHFtNVdIb3FKaHZEUQ==,aHR0cHM6Ly9vZHIubW9va2llMS5jb20vdC92Mi9zeW5jP3RhZ2lkPVYyXzQ1MzAmc3JjLnZpc2l0b3JpZD1DQUVTRUpsQllCNkU0QjJsVWpIanJkcllOdFkmZ29vZ2xlX2N2ZXI9MSZnb29nbGVfcHVzaD1BUXZpdFVKMk9SekVEeVdjWkE1bXA0b19tRzdjUldHNFN1akNWTzhuTWJZWDh2WGNGZVQ3QkkxNnNTdWpYUy1CM2ljQ2RqUlVaenpyNEotQjNDYjRPSXlMaUducElMdG9Pbmc=,aHR0cHM6Ly9ydGIub3BlbngubmV0L3N5bmMvZGRzP2dvb2dsZV9naWQ9Q0FFU0VQNU82MkxJcnVrNUFtNExLa2lvdC04Jmdvb2dsZV9jdmVyPTEmZ29vZ2xlX3B1c2g9QVF2aXRVS3p4M040VE9Od0ZPSTNSMlhnZEcxRm1zYmZzb0FfVG00dUw0Qnp0Q1JBc2ZvODFlQ3UxSXFxbTVNOE9iWWZoNVFCVGJDWjlNdzhydHlONnU5QlJhWUgzdUk4dDdj,aHR0cHM6Ly9pbWFnZTYucHVibWF0aWMuY29tL0FkU2VydmVyL1VDb29raWVTZXRQdWc_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,aHR0cHM6Ly9waXhlbC5ydWJpY29ucHJvamVjdC5jb20vZXhjaGFuZ2Uvc3luYy5waHA_cD1kZnAmZ29vZ2xlX2dpZD1DQUVTRUl0R29XSVplbFBZOGZUalRqbDlLMWsmZ29vZ2xlX2N2ZXI9MSZnb29nbGVfcHVzaD1BUXZpdFVMaVV1RjJTalExUFhDN3BnMjlidVUxckJfVlh6WVROR0hRWTFtZGdTTjNqMTY1cG1ETnRzbV9OTFYwMkQzSWQ5dVhjUS02Q2w5M09wVDY2N2NTdFkzR2FqZDQyREk=,aHR0cHM6Ly9zc3VtLXNlYy5jYXNhbGVtZWRpYS5jb20vdXNlcm1hdGNocmVkaXI_cz0xODQwMjMmY2I9aHR0cHMlM0ElMkYlMkZjbS5nLmRvdWJsZWNsaWNrLm5ldCUyRnBpeGVsJTNGZ29vZ2xlX25pZCUzRGluZGV4JTI2Z29vZ2xlX2htJTNEJmdvb2dsZV9naWQ9Q0FFU0VDVWg4VFAtLUNlbXhlMEZsM0NFVF9FJmdvb2dsZV9jdmVyPTEmZ29vZ2xlX3B1c2g9QVF2aXRVTEYxLVFmd2N0RFBKcHNnd1d2VHJhczBwMklKamVQNWpZdzlSTkc3VUctOUxFYlVkS0JMc2llWjdTUm5NWHh4WTRXaDhCR09Id0JYOWJ1RnlKRENkRWdlV0swSHc=,aHR0cHM6Ly9jYy5hZGluZ28uanAvYWR4L3B1c2gvP2dvb2dsZV9naWQ9Q0FFU0VEV19NRkZQOUJteVpoOHNSUmRGVUd3Jmdvb2dsZV9jdmVyPTEmZ29vZ2xlX3B1c2g9QVF2aXRVS2pNLWpNei1TV05zQ25IRnRzWjlZaDA1WTlpUDdObzkxR3hhdXRmZnE0bElUVENwdnlPekZ1N01DODBMOXQ0VlFRaXgwQ0EtODJKTVlVWHdrX0JTM29YY2Yxd1E=,aHR0cHM6Ly9jbS5nLmRvdWJsZWNsaWNrLm5ldC9waXhlbC9hdHRyP2Q9QUhORjEzSV8xa1ZyajhrZlBIYlNMcGFzbFN2TENZQmQybjk5bFZmOFlpaW9VVVo2UTNlYnBqSjRacjEwc0YtYjhTaTFhVGxRclkzdQ==
65.12
52.72
4.476
https://pagead2.googlesyndication.com/pagead/s/cookie_push_onload.html#aHR0cHM6Ly9jbXMucXVhbnRzZXJ2ZS5jb20vZHBpeGVsP2E9cC1uNXZ2THZSZGpnMGVrJmVpZD0wJnFjX2dvb2dsZV9wdXNoPSZnb29nbGVfZ2lkPUNBRVNFSThJTlc5Y0dnVDFNaGxuMnRYa0NnOCZnb29nbGVfY3Zlcj0xJmdvb2dsZV9wdXNoPUFRdml0VUpxS19TTlVZb1ZFbzd6UWxIb1E0em4yaXF4M0M1YVVwRlNCekJTWFZNX1pYd0s5d19haFlrZHRPY1ZQaEs3ZjVIdzZ0TWRqNGhndzNQRVVrZzFLUmhIanc0SF9n,aHR0cHM6Ly9vZHIubW9va2llMS5jb20vdC92Mi9zeW5jP3RhZ2lkPVYyXzQ1MzEmc3JjLnZpc2l0b3JpZD1DQUVTRUNFMk1Qb1pJZUI1RlBHNm0zb21DWncmZ29vZ2xlX3B1c2g9QVF2aXRVSmJwMFB0WmxTWDMwWGtLbHlYMDdFUVpIbVRBMDgtNnBoTmJ3amFtMXNiX3RVM0JqdXpSQ2ZaY21qT3AyLXRJWXFBRlNJcXRCVEUyNnNvV2pJWGo3TE5tQUhmNlEmZ29vZ2xlX2N2ZXI9MQ==,aHR0cHM6Ly9ydGIub3BlbngubmV0L3N5bmMvZGRzP2dvb2dsZV9naWQ9Q0FFU0VLeTljUVFmejRSX1ctMktpaFVDQldZJmdvb2dsZV9jdmVyPTEmZ29vZ2xlX3B1c2g9QVF2aXRVS2tnRXY0LTU3UGJJS0twVjJzMHJZeEdIS1hPUDE5bTBEVFNvVzljZXlSVmNiUEpTd1ZqT253Y2Z3RW45TDNOcngzc0RSc0JoaTNRVTNNQ3B6LVNnZ2pXajJ4OFVF,aHR0cHM6Ly9pbWFnZTYucHVibWF0aWMuY29tL0FkU2VydmVyL1VDb29raWVTZXRQdWc_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,aHR0cHM6Ly9waXhlbC5ydWJpY29ucHJvamVjdC5jb20vZXhjaGFuZ2Uvc3luYy5waHA_cD1kZnAmZ29vZ2xlX2dpZD1DQUVTRU9zNjVBNzZQREVhRnE0LWtzQ2hiZUEmZ29vZ2xlX2N2ZXI9MSZnb29nbGVfcHVzaD1BUXZpdFVJaDBhS3R3Um1yY1RLc3oyZE4zZlV1YzFqS09wa3lWTmhzYkc1UW5TSHZEc0FYWGFhWjd0djdzSk82cTFQc04wU1J0a2piZTNITjBTYkpJcWdQNENsazB3elAydw==,aHR0cHM6Ly9zc3VtLXNlYy5jYXNhbGVtZWRpYS5jb20vdXNlcm1hdGNocmVkaXI_cz0xODQwMjMmY2I9aHR0cHMlM0ElMkYlMkZjbS5nLmRvdWJsZWNsaWNrLm5ldCUyRnBpeGVsJTNGZ29vZ2xlX25pZCUzRGluZGV4JTI2Z29vZ2xlX2htJTNEJmdvb2dsZV9naWQ9Q0FFU0VQLUFjRHozNkNZM0gtUXlIY3RaLWUwJmdvb2dsZV9jdmVyPTEmZ29vZ2xlX3B1c2g9QVF2aXRVS04za0Y5R3Y1eUh5YUpwU0ZZQWJOVFVnT1VGa2x3VWEzazZQYjAxWFg4ZW5ESzg1aVNLVkNwdEtMMmJMR3ZLMWNSendsTXBPM081RUkwaVV0UnZ1QVJLQlMyOUZB,aHR0cHM6Ly9jYy5hZGluZ28uanAvYWR4L3B1c2gvP2dvb2dsZV9naWQ9Q0FFU0VNZ2VXeU5RRVVvTi0zTmpKUzRhdjBzJmdvb2dsZV9jdmVyPTEmZ29vZ2xlX3B1c2g9QVF2aXRVSnJiSGNsUUQyOFFWb211QVpsUDQ4M25JRFc2b19YR2FxcGtiQjBtdmY0SjVLdUotVFhaTmZlR1hBb1VqRmJZcFdvT2gzZlYzR0ZpS0VZWDBnbktHYmRWTVVIN2c=,aHR0cHM6Ly9jbS5nLmRvdWJsZWNsaWNrLm5ldC9waXhlbC9hdHRyP2Q9QUhORjEzSmNaUFhrMElyQ0VWeXA5ak1LbDFkOGlYeHJPSzVZUmd5NjNNYlNPT21LNlZpRTR6eEtBVEJRTGFjRjJmbWM1QUNSaEVNTw==
64.416
51.016
4.14
https://tpc.googlesyndication.com/pagead/js/r20200805/r20110914/client/one_click_handler_one_afma_fy2019.js
50.588
31.196
17.684
Minimize main-thread work — 8.7 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
4945.944
Other
1434.044
Style & Layout
742.768
Script Parsing & Compilation
503.596
Garbage Collection
475.816
Parse HTML & CSS
421.028
Rendering
206.34
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
http://fonts.gstatic.com/s/lato/v16/S6uyw4BMUTPHjx4wXiWtFCc.woff2
2.6530000614002
http://londontown.com/newcss/fa/lt-v1-1.woff
100.56500008795
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh6UVSwiPGQ3q5d0.woff2
2.2370000369847
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh7USSwiPGQ3q5d0.woff2
2.5950000854209
https://fonts.gstatic.com/s/roboto/v20/KFOlCnqEu92Fr1MmEU9fBBc4AMP6lQ.woff2
2.7959999861196
https://fonts.gstatic.com/s/roboto/v20/KFOmCnqEu92Fr1Mu4mxKKTU1Kg.woff2
2.5509999832138
https://fonts.gstatic.com/s/roboto/v20/KFOmCnqEu92Fr1Mu4mxKKTU1Kg.woff2
0.10800000745803
https://fonts.gstatic.com/s/roboto/v20/KFOlCnqEu92Fr1MmEU9fBBc4AMP6lQ.woff2
0.092000002041459
Reduce the impact of third-party code — Third-party code blocked the main thread for 1,680 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
726494
1391.712
36673
145.44
38645
95.848
75267
25.008
19424
20.036
98763
0
4598
0
3260
0
2693
0
1968
0
1843
0
1538
0
1479
0
654
0
557
0
390
0
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
URL Location
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
line: 2
https://tpc.googlesyndication.com/pagead/js/r20200810/r20110914/abg_lite_fy2019.js
line: 6
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
URL Location
https://googleads.g.doubleclick.net/pagead/html/r20200805/r20190131/zrt_lookup.html?fsb=1
line: 16
https://googleads.g.doubleclick.net/pagead/html/r20200805/r20190131/zrt_lookup.html?fsb=1
line: 20
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&h=300&adk=3419597697&adf=3708642528&w=360&ebfa=1&lmt=1597220004&rafmt=1&to=qs&pwprc=8793942665&psa=0&guci=2.2.0.0.2.2.0.0&format=360x300&url=http%3A%2F%2Flondontown.com%2F&flash=0&fwr=1&rpe=1&resp_fmts=3&sfro=1&wgl=1&adsid=NT&dt=1597220004560&bpp=4&bdt=1497&idt=-M&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&prev_fmts=0x0%2C360x300&nras=1&correlator=697776275476&frm=20&pv=1&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=2293379071&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=2725&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=0&fc=1924&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=8320&bc=23&ifi=2&uci=a!2&btvi=2&fsb=1&xpc=EtYZVNNFxF&p=http%3A//londontown.com&dtd=48
line: 0
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-6652717520919750&output=html&h=300&adk=3419597697&adf=810050756&w=360&lmt=1597220004&rafmt=1&to=qs&pwprc=8793942665&psa=0&guci=2.2.0.0.2.2.0.0&format=360x300&url=http%3A%2F%2Flondontown.com%2F&flash=0&fwr=1&rpe=1&resp_fmts=3&sfro=1&wgl=1&adsid=NT&dt=1597220004560&bpp=11&bdt=1498&idt=-M&shv=r20200805&cbv=r20190131&ptt=9&saldr=aa&abxe=1&prev_fmts=0x0&nras=1&correlator=697776275476&frm=20&pv=1&ga_vid=1659801857.1597220004&ga_sid=1597220004&ga_hid=153418650&ga_fc=0&iag=0&icsg=2293379071&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=923&biw=360&bih=640&scr_x=0&scr_y=0&eid=42530558%2C42530560%2C21066467%2C21066923%2C21066973&oid=2&pvsid=4309773705321196&pem=821&rx=0&eae=0&fc=1924&brdim=0%2C0%2C0%2C0%2C360%2C0%2C360%2C640%2C360%2C640&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=8320&bc=23&ifi=1&uci=a!1&btvi=1&fsb=1&xpc=Z05qRcVYe0&p=http%3A//londontown.com&dtd=33
line: 0
73

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of londontown.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Londontown.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Londontown.com may provide relevant information that dialogue cannot, by using audio descriptions.

ARIA

`[aria-hidden="true"]` elements contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
Failing Elements
1

Contrast

Names and labels

`<frame>` or `<iframe>` elements do not have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Failing Elements
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
Form elements do not have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Failing Elements
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
69

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that londontown.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.11.2
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.

Audits

Does not use HTTPS — 35 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://londontown.com/
http://londontown.com/scripts/contact_number.php?URI=/
http://static.criteo.net/js/ld/publishertag.js
http://londontown.com/newcss/charissil.css
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
http://londontown.com/images/1ptrans.gif
http://londontown.com/scripts/slick.min.js
http://cdn.ltstatic.com/2020/March/ZO426840_393high.jpg
http://cdn.ltstatic.com/2019/December/KU793035_393high.jpg
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
http://awscloud.ltstatic.com/images/directory-wide/tweet.gif
http://awscloud.ltstatic.com/images/site-wide/footer-share.jpg
http://londontown.com/hotels/resource/script/dev/notice.js
http://londontown.com/scripts/nav-control_2015.php?p=1
http://londontown.com/scripts/home_2015.js?q=1
http://londontown.com/hotels/resource/script/dev/lingual.js
http://fonts.googleapis.com/css?family=Lato:300,400,700
http://londontown.com/images/2014/rd/londontown_logo_white.png
http://fonts.gstatic.com/s/lato/v16/S6uyw4BMUTPHjx4wXiWtFCc.woff2
http://londontown.com/newcss/fa/lt-v1-1.woff
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh6UVSwiPGQ3q5d0.woff2
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh7USSwiPGQ3q5d0.woff2
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/r/collect?v=1&_v=j83&a=153418650&t=pageview&_s=1&dl=http%3A%2F%2Flondontown.com%2F&ul=en-us&de=windows-1252&dt=LondonTown.com%20%7C%20Best%20London%20hotels%2C%20tickets%2C%20tours%2C%20maps%20and%20more%20...&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=IEBAAEAB~&jid=691121942&gjid=1467148014&cid=1659801857.1597220004&tid=UA-189759-4&_gid=657385804.1597220004&_r=1&z=2127194573
http://cdn.ltstatic.com/2020/March/ZO426840_140sq.jpg
http://cdn.ltstatic.com/2020/March/YN278280_140sq.jpg
http://cdn.ltstatic.com/2016/February/ED962759_140sq.jpg
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
http://cdn-cf7.ltstatic.com/images/2012/londons-best.jpg
http://cdn-cf7.ltstatic.com/images/2012/london-for-free.jpg
http://cdn-cf4.ltstatic.com/images/2012/london-events-today1.jpg
http://cdn-cf3.ltstatic.com/images/2013/hm_qeii.jpg
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
4
Medium

Audits

Displays images with incorrect aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
URL Aspect Ratio (Displayed) Aspect Ratio (Actual)
http://cdn.ltstatic.com/2020/March/ZO426840_140sq.jpg
65 x 78 (0.83)
140 x 140 (1.00)
http://cdn.ltstatic.com/2020/March/YN278280_140sq.jpg
65 x 78 (0.83)
140 x 140 (1.00)
http://cdn.ltstatic.com/2016/February/ED962759_140sq.jpg
65 x 78 (0.83)
140 x 140 (1.00)
http://cdn-cf7.ltstatic.com/images/2012/londons-best.jpg
65 x 78 (0.83)
109 x 127 (0.86)
http://cdn-cf4.ltstatic.com/images/2012/london-events-today1.jpg
65 x 78 (0.83)
109 x 127 (0.86)
91

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for londontown.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of londontown.com on mobile screens.
Document uses legible font sizes — 99.9% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
html, body, div, span, applet, object, iframe, h1, h2, h3, h4, h5, h6, p, blockquote, pre, a, abbr, acronym, address, big, cite, code, del, dfn, em, img, ins, kbd, q, s, samp, small, strike, strong, sub, sup, tt, var, b, u, i, center, dl, dt, dd, ol, ul, li, fieldset, form, label, legend, table, caption, tbody, tfoot, thead, tr, th, td, article, aside, canvas, details, embed, figure, figcaption, footer, header, hgroup, menu, nav, output, ruby, section, summary, time, mark, audio, video
0.06%
11.9px
.slick-dots li button
0.04%
0px
99.90%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Mobile Friendly

Tap targets are not sized appropriately — 89% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.
Tap Target Size Overlapping Target
a
20x15
a
20x15
a
20x15
1
10x10
2
68x21
78x21
119x21
126x21

Content Best Practices

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
14

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of londontown.com. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of londontown.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive at 14.3 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 35 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://londontown.com/
http://londontown.com/scripts/contact_number.php?URI=/
http://static.criteo.net/js/ld/publishertag.js
http://londontown.com/newcss/charissil.css
http://londontown.com/newcss/minified/wide-common-new-layout_2014.php?v=22&limitedContentHeader=&font=
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
http://ajax.googleapis.com/ajax/libs/jquery/1.11.2/jquery.min.js
http://londontown.com/images/1ptrans.gif
http://londontown.com/scripts/slick.min.js
http://cdn.ltstatic.com/2020/March/ZO426840_393high.jpg
http://cdn.ltstatic.com/2019/December/KU793035_393high.jpg
http://londontown.com/LTtemplates/new_site_design/scripts/common.php?q=2
http://awscloud.ltstatic.com/images/directory-wide/tweet.gif
http://awscloud.ltstatic.com/images/site-wide/footer-share.jpg
http://londontown.com/hotels/resource/script/dev/notice.js
http://londontown.com/scripts/nav-control_2015.php?p=1
http://londontown.com/scripts/home_2015.js?q=1
http://londontown.com/hotels/resource/script/dev/lingual.js
http://fonts.googleapis.com/css?family=Lato:300,400,700
http://londontown.com/images/2014/rd/londontown_logo_white.png
http://fonts.gstatic.com/s/lato/v16/S6uyw4BMUTPHjx4wXiWtFCc.woff2
http://londontown.com/newcss/fa/lt-v1-1.woff
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh6UVSwiPGQ3q5d0.woff2
http://fonts.gstatic.com/s/lato/v16/S6u9w4BMUTPHh7USSwiPGQ3q5d0.woff2
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/r/collect?v=1&_v=j83&a=153418650&t=pageview&_s=1&dl=http%3A%2F%2Flondontown.com%2F&ul=en-us&de=windows-1252&dt=LondonTown.com%20%7C%20Best%20London%20hotels%2C%20tickets%2C%20tours%2C%20maps%20and%20more%20...&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=IEBAAEAB~&jid=691121942&gjid=1467148014&cid=1659801857.1597220004&tid=UA-189759-4&_gid=657385804.1597220004&_r=1&z=2127194573
http://cdn.ltstatic.com/2020/March/ZO426840_140sq.jpg
http://cdn.ltstatic.com/2020/March/YN278280_140sq.jpg
http://cdn.ltstatic.com/2016/February/ED962759_140sq.jpg
http://cdn-cf3.ltstatic.com/images/2012/whats-new-in-london.jpg
http://cdn-cf7.ltstatic.com/images/2012/londons-best.jpg
http://cdn-cf7.ltstatic.com/images/2012/london-for-free.jpg
http://cdn-cf4.ltstatic.com/images/2012/london-events-today1.jpg
http://cdn-cf3.ltstatic.com/images/2013/hm_qeii.jpg
http://cdn-cf6.ltstatic.com/images/2013/hm_afternoontea.jpg
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Does not redirect HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 54.76.35.254
Continent:
Country:
Region:
City:
Longitude:
Latitude:
Currencies:
Languages:

Web Hosting Provider

Name IP Address
Amazon Technologies Inc.
Registration

Domain Registrant

Private Registration: Yes
Name: Domain Privacy Service FBO Registrant.
Organization: Domain Privacy Service FBO Registrant.
Country: US
City: Burlington
State: MA
Post Code: 01803
Email: londontown.com@domainprivacygroup.com
Phone: +1.6027165339
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
Domain.com, LLC 18.221.195.49
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 4.5/5 (4 reviews)
WOT Trustworthiness: 90/100
WOT Child Safety: 89/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: *.londontown.com
Issued By: Sectigo RSA Domain Validation Secure Server CA
Valid From: 6th June, 2019
Valid To: 7th September, 2021
Subject: CN = *.londontown.com
Hash: ee883557
Issuer: CN = Sectigo RSA Domain Validation Secure Server CA
O = Sectigo Limited
S = GB
Version: 2
Serial Number: 0xC378B816D032E28DB67D19D17DE7D608
Serial Number (Hex): C378B816D032E28DB67D19D17DE7D608
Valid From: 6th June, 2024
Valid To: 7th September, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:8D:8C:5E:C4:54:AD:8A:E1:77:E9:9B:F9:9B:05:E1:B8:01:8D:61:E1
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
Certificate Policies: Policy: 1.3.6.1.4.1.6449.1.2.2.7
CPS: https://sectigo.com/CPS
Policy: 2.23.140.1.2.1

Authority Information Access: CA Issuers - URI:http://crt.sectigo.com/SectigoRSADomainValidationSecureServerCA.crt
OCSP - URI:http://ocsp.sectigo.com

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : BB:D9:DF:BC:1F:8A:71:B5:93:94:23:97:AA:92:7B:47:
38:57:95:0A:AB:52:E8:1A:90:96:64:36:8E:1E:D1:85
Timestamp : Jun 6 04:58:32.303 2019 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:1B:58:DF:91:6E:C7:CF:C9:8C:BA:71:44:
D4:0C:91:D8:3B:4A:06:08:92:B1:97:DC:70:C9:FD:B3:
00:52:37:23:02:20:10:65:88:DB:82:18:11:2B:D9:9F:
2A:36:2D:A6:4D:4B:B1:E8:0F:F3:8F:CB:CF:E7:1A:15:
AB:B4:3B:E5:44:58
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 44:94:65:2E:B0:EE:CE:AF:C4:40:07:D8:A8:FE:28:C0:
DA:E6:82:BE:D8:CB:31:B5:3F:D3:33:96:B5:B6:81:A8
Timestamp : Jun 6 04:58:32.341 2019 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:16:F9:ED:FF:C7:E0:CA:62:B2:07:EC:47:
92:5C:B6:8B:6D:D0:7C:FA:AC:6C:31:5E:1A:80:28:46:
25:D1:91:EF:02:20:07:F0:E8:B7:90:5D:F7:19:50:A1:
16:10:09:FD:EC:FD:73:BC:5A:D9:3A:41:1F:9B:49:13:
8C:24:45:56:85:23
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 6F:53:76:AC:31:F0:31:19:D8:99:00:A4:51:15:FF:77:
15:1C:11:D9:02:C1:00:29:06:8D:B2:08:9A:37:D9:13
Timestamp : Jun 6 04:58:32.332 2019 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:1A:F2:50:A0:E8:89:84:E1:47:2D:E4:E3:
59:5E:C2:94:ED:FE:84:4C:6F:04:9C:56:E5:9D:59:C9:
E5:B3:B6:65:02:21:00:E5:76:35:7D:EC:B1:4C:13:9A:
3A:F8:95:F3:B3:5D:D9:A2:96:E7:7C:40:42:45:B3:74:
0C:84:26:BE:3E:85:7B
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 5C:DC:43:92:FE:E6:AB:45:44:B1:5E:9A:D4:56:E6:10:
37:FB:D5:FA:47:DC:A1:73:94:B2:5E:E6:F6:C7:0E:CA
Timestamp : Jun 6 04:58:32.655 2019 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:6C:83:77:12:46:55:4C:C0:83:4F:F6:D3:
87:15:D7:19:85:2A:2C:D2:77:AA:E3:20:9D:73:E1:6A:
2C:FC:FC:8C:02:21:00:C2:2C:29:C4:3C:A0:A7:94:98:
33:7D:CF:A0:24:B7:CE:93:71:DE:B7:73:89:35:88:B4:
B3:38:1E:4B:6F:AE:58
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:londontown.com
DNS:*.londontown.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
londontown.com. 52.209.62.71 IN 59
londontown.com. 34.252.34.185 IN 59
londontown.com. 54.76.35.254 IN 59

NS Records

Host Nameserver Class TTL
londontown.com. ns-1287.awsdns-32.org. IN 21599
londontown.com. ns-13.awsdns-01.com. IN 21599
londontown.com. ns-1732.awsdns-24.co.uk. IN 21599
londontown.com. ns-993.awsdns-60.net. IN 21599

MX Records

Priority Host Server Class TTL
10 londontown.com. londontown-com.mail.protection.outlook.com. IN 21599

SOA Records

Domain Name Primary NS Responsible Email TTL
londontown.com. ns-993.awsdns-60.net. awsdns-hostmaster.amazon.com. 899

TXT Records

Host Value Class TTL
londontown.com. atlassian-domain-verification=JSnAQ+pMvh9H156tU6jKWv0P1MFXmB/d+mO8qzq7R74bCFcFquRpzTN6ZPewRWqQ IN 299
londontown.com. v=spf1 IN 299

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 24th August, 2020
Content-Type: text/html; charset=ISO-8859-1
Connection: keep-alive
Set-Cookie: *
Accept-Ranges: none
Access-Control-Allow-Origin: https://tools.londontown.com
Access-Control-Allow-Headers: ORIGIN, X-REQUESTED-WITH, CONTENT-TYPE
Access-Control-Allow-Methods: GET
Access-Control-Allow-Credentials: false
Access-Control-Max-Age: 60000
Content-Encoding: gzip
Age: 0
Vary: Accept-Encoding, User-Agent
X-Cache: MISS
X-Cache-Hits: 0

Whois Lookup

Created:
Changed:
Expires:
Status:
Nameservers: ns-1287.awsdns-32.org
ns-13.awsdns-01.com
ns-1732.awsdns-24.co.uk
ns-993.awsdns-60.net
Full Whois: Fatal Server Error. Try again later

Nameservers

Name IP Address
ns-1287.awsdns-32.org 205.251.197.7
ns-13.awsdns-01.com 205.251.192.13
ns-1732.awsdns-24.co.uk 205.251.198.196
ns-993.awsdns-60.net 205.251.195.225
Related

Subdomains

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Domain Valuation Snoop Score
0/5
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$10 USD 2/5
$4,088 USD 3/5
0/5

Organic Search (US) Competitors

Backlink Competitors

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Domain Valuation Snoop Score
0/5
0/5

Sites hosted on the same IP address